As we countdown to the final hours of 2014, I’d like to take a moment to express my sincere gratitude to each and every one of you for your continued support through the years. Can you believe we turned five this year?! I’m still in awe.
Yet here we are, and there’s much to look forward to and much that’s worth “soft bragging” about.
What excites me the most is seeing the culmination of all of the hard work that takes place behind the scenes. I’d like to acknowledge the women who work late nights, early mornings and all hours on the weekends to do this job. They miss family gatherings, first touchdowns, social outings and more, because they love what they do. And they’re pretty darn good at it too. I admire them, I learn from them and I am inspired by them everyday.
2014 was a good year. Our spring campaign with Major League Baseball offered us the opportunity to honor Civil Rights Icons Barry Gordy, Jim Brown and the belated, beloved Dr. Maya Angelou. Not only was the campaign a reflection of the accomplishments of our great country, but also a reminder that passionate people with purpose, really do change the world. I’d be remiss if I did not mention the fact that our efforts resulted in the highest visibility in the history of the annual Civil Right Game and ancillary events. It was an honor and a privilege.
October arrived and with that came fall, festival frenzy.
For the first time, we steered the social media and PR efforts for the Bayou City Art Festival, one of the top 10 art festivals in the country. Our proudest moments include unprecedented placements among hispanic media and an increase in audiences on social media of up to 30%.
In November, we had the pleasure of producing a philanthropic luncheon honoring 59 students, authors and illustrators, joined by Literacy Advocate Neil Bush and Great Day Houston’s Deborah Duncan. More than 300 people joined us for an afternoon of celebrating these rising stars from across the country, while raising funds and awareness for the literacy organization, READ3Zero.
It was a good year indeed; and we’re not only proud of the results of our collective efforts, but we’re inspired by all of the good our clients do for the city, the nation, the world.
In 2015 we’ll be paying it forward and while doing a little dream chasing ourselves. Here’s what’s ahead:
- #DelightfulWorld- Our 2015 social activism campaign which will highlight the many decent, good, inspiring people and acts of kindness happening around the world each day. Know a person, a cause, an event? Email your idea to email@example.com.
- My Medley- An e-book written by me (So surreal to type it out)! But yeah, it’s happening. My Medley is an interactive guide for small businesses who’d like to learn more about the basics of using social media for PR. Oh, and it includes a coveted social media directory.
- A Space for Entrepreneurs- Looking for a venue to host your next workshop, seminar or meetup? Look no further! We’re opening our doors to entrepreneurs to host special events and networking gatherings. It’s centrally located and pretty darn cool. Email firstname.lastname@example.org for details.
- Medley Mentors- You heard it here first folks! We’re launching our mentorship program which will be aimed towards promoting and nurturing multi-generational relationships among women and girls.
There you have it. Our year in a nutshell, and the year ahead. For daily updates, follow us on Instagram or Twitter at @medleyinc. For questions, comments, suggestions, drop me a line anytime at email@example.com.
If you’re still reading this, I’m grateful. Thank you. Have an amazing 2015!
- Ashley Small