Brain Candy Blog

Archive for the ‘Personal Branding’ Category

Can Snapchat Be Used For Small Businessess?

Snapchat is an innovative messaging app that allows users to send short, 10 second snippets of videos and photos to friends and family. Mostly used to send unedited selfies and silly videos, it can also be beneficial to small businesses trying to reach out to a younger demographic.

Last year, October of 2013, snapchat released a new feature: Snapchat Stories. With this feature, you can compile as many photos and videos as you want into one large “story” that stays …

Building a “Likeable” Personal Brand

Did you know a recent survey showed that 30% of companies now use social media and Google for their screening process? So a Facebook wall filled with messages of angst and pessimism leaves an ugly impact that may eventually affect one’s future negatively.

Brand yourself the right way and avoid the dreadful implications that social media can bring to people with “socially impaired” profiles. These tips can help you get started:

1. Represent yourself in a positive light

If your goal is to make yourself and your expertise …