Brain Candy Blog

Archive for the ‘public relations’ Category

Dear Blogger…

Let’s face it,  whether traditional media likes it or not,  blogs are here to stay!  From tiny blogs with 100 page views a month, to personal blogs written by individuals who have become their own brands, to large blogs that have taken on a life of their own, bringing in more advertising dollars than traditional print media; blogs and bloggers aren’t going anywhere, and therefore should be a part of any effective public relations campaign.  However, bloggers and blogs can not be approached in the same manner of traditional media, …

Do You Have What It Takes To Be A Publicist?

WhitleyandCynthia

Several months ago when I landed my first job in PR, I was excited, anxious and eager, all at the same time. I knew it would challenge in me in new ways, while also providing a sense of fulfillment, because, let’s be honest; post-college it’s not easy landing a job in the industry. Now, five months later I’ve been able to grow as professional, publicist and I’ve been challenged in ways that I never imagined. I love …

Brain Candy for Biz Workshops Return: 3 Lessons Learned

Entrepreneurship is the greatest adventure and one of life’s most bittersweet journeys. Mostly because we’re often required to learn through trial and error, and error, and error…you get the point, right?

Well after two years, three different host locations and the chance to meet almost 100 small business owners, I’m thinking I finally got it right with my workshops. The public response has been positive overall, and I’m grateful for the opportunity to help others succeed. I can’t help but break dance (in my head), when I see a past …